Welcoming Contributing Editor, Andrew Mitchell, director of MR. MITCHELL, Interior designer and founder of The Design Coach.

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Welcome to "Designing Your Business" – a collaborative endeavor between Programa and The Design Coach, tailored exclusively for interior designers, architects, and stylists. Our aim is to equip you with indispensable tools, strategies, and insights to thrive in the dynamic world of design entrepreneurship.
In our inaugural article, we introduce Andrew Mitchell, the esteemed director of MR. MITCHELL Interiors and the visionary behind The Design Coach. With decades of experience in the industry, Andrew brings a wealth of knowledge to the table, addressing critical topics such as client relations, fee structuring, and effective project management.
Discover practical advice and firsthand experiences shared by Andrew, derived from his journey of establishing and growing a successful interior design business. From overcoming common pitfalls like undercharging to embracing the transformative power of streamlined processes, each installment of "Designing Your Business" promises actionable guidance to propel your career forward.
Stay tuned as we delve deeper into topics like understanding your value, fostering client trust, and cultivating a distinctive brand identity in the competitive landscape of design. Whether you're a seasoned professional or an aspiring entrepreneur, our editorials are tailored to empower you with the skills and confidence needed to thrive in the ever-evolving realm of interior design.
Programa and The Design Coach are committed to your success. Join us on this enlightening journey as we unlock the secrets to building a flourishing design business, one insightful article at a time.